There’s a new kid in town, in Tennessee, and it’s practically guaranteed to attract celebrities and VIPs – as well as yourself! This to-die-for destination is sure to make it onto your Bucket List.
Renowned aesthetician and skin care guru, Joanna Czech, is expanding her brand with the first ever Joanna Czech-certified spa at Blackberry Mountain, in its spa, called Nest. Located in the serene Smoky Mountains of Tennessee, Nest has a holistic approach to wellness that mirrors Czech's method of skincare practices and overall well-being. Nest is the first of many spas to implement Czech's techniques, as she plans to expand her knowledge to additional locations.
Ms. Czech’s celebrity clients include Kim Kardashian, Hailey Bieber, Amber Valletta, Cara Delevingne, Nicky Hilton, Lily James, and many others. In fact, celebrities such as Paris Hiton and Anna Wintour recently had a signature “Met Gala” Joanna Czech facial in New York right before the celebrity-studded event. Ms. Czech has a flagship in New York and a studio in Texas – and now is available in the Smoky Mountains. Why did she pick Blackberry Mountain in Tennessee for her newest location?
The real question is why would she not pick BlackBerry Mountain? She told me that the first time she visited Blackberry Mountain, she fell in love. Their philosophy and brand really align with her own and she knew this was the perfect place to kickstart The Joanna Czech Method.
Spanning 5,200 acres in the Great Smoky Mountains, Blackberry Mountain offers a legacy of world-renowned hospitality and unwavering dedication and appreciation for the land. Rising above Miller’s Cove in Walland, Tenn., Blackberry Mountain has dedicated 2,800 acres of land to conservation. This effort to preserve the natural wonder of the mountains offers breathtaking views and a serene escape from the stresses of modern life.
A little history: Sandy and Kreis Beall opened Blackberry Farm in 1976 as a charming six-room country inn. Their son, Sam Beall, stepped into the role of Proprietor in the early 2000’s to continue the Beall family’s dream of creating cherished experiences and sharing traditions of Southern hospitality. Sam’s vision and inspirational commitment to his work grew Blackberry Farm into the world-renowned establishment it is today. Sam’s love and appreciation for delicious cuisine, great wines and sharing memorable moments with family, friends and guests alike shaped the foundations for the standard of service at the Farm and now at the Mountain. It is a wellness sanctuary and a culinary destination that also offers outdoor adventures. It offers a variety of accommodations including stone cottages, cabins with no television sets, and even treehouses for the perfect intimate setting.
In this exciting new partnership, Czech has trained the aestheticians at the spa directly so they may offer her signature curated facial to its clients. The "Joanna Czech Enhanced LED Facial" at Nest launches on April 14th, utilizing the most innovative techniques and technologies in one treatment. The facial is $650 for 90-minutes and is completely customized to each client's skin condition on the day of the treatment rather than by skin type — meaning no two facials will be exactly alike. The treatment incorporates deep-tissue massage, diamond exfoliation, microcurrents, ultrasound, and oxygen infusion to help achieve a glowing, healthy complexion.
In celebration of the partnership, Czech will be at Blackberry Mountain on April 13th and 14th, offering treatments with limited availability. She will also share more on her line, Joanna Czech Skincare, which will be available at Nest for clients to maintain their glow at home.
With 37 years of experience that began in Poland, Joanna Czech believes that the key to beautiful skin is a long-term approach rather than short-term quick fixes. Her treatments combine the most innovative technologies and timeless techniques, many of which she learned in Poland. While in Poland, Joanna did 12,000 hours (about one-and-a-half years) of school to become an aesthetician while in the States you are only required to complete 600 hours. “In Poland, it is much more science-focused,” she told me in an email interview. She added: “You are trained to perform any treatment that has to do with the human body. You start with studying the anatomy, physiology, and pathology of a nail plate. Once you are allowed to touch the skin, you start with a lot of massage techniques.” At school she even learned how to make her own products.
And you know what? There are even new mini kits of travel sizes of her bestsellers, so “you can take it with you.”