For all skincare aficionados, Joanna Czech is the name to know. After all, this powerhouse in the skincare industry has over 35 years of experience. Joanna Czech stays true to her brand pillars: respect, support, and protection, and this ethos emanates throughout her brand, from business operations to treatments and in her very own skincare line. Believing that a long-term approach is the most effective for maintaining a fresh complexion, her treatments merge innovative technologies and age-old techniques, many of which she first learned of in Poland, so expect LED, ultrasound, microcurrents, cryotherapy, as well as manual massage and manipulation of the facial muscles that are featured within her tailored treatments. There’s no surprise, then, that the A-listers love it—both men and women, from Jennifer Aniston, Cate Blanchett, Kate Winslet, Anna Wintour, Justin Beiber, Amber Valletta, Martha Stewart, Mandy Moore, Carey Mulligan, Tan France, Phillip Lim, Uma Thurman, Liam Neeson, Sting, and Trudie Styler. The list really does continue.
There’s no stopping her brand growth. From opening her flagship studio in Dallas in 2015 and later her New York City studio in 2018, she’s also developed her eponymous skincare line, with a range of essentials formulated by Czech to help skin stay healthy and radiant in any climate or condition. Rule 1: Exfoliate, exfoliate, exfoliate! Testosterone accounts for why men’s skin is 25% thicker than women’s. It is also responsible for the rougher texture that we associate with male skin. And tough skin also needs exfoliating! I recommend Biologique Recherche Lotion P50V 1970, as it gently exfoliates and regulates excessive sebum secretion, moisturizes, and helps maintain the epidermis’ acid pH. It prevents and treats in-grown hairs, making it ideal for pre- and post-shaving skin care. But keep in mind not to over-exfoliate. You only need to do this a few times per week.
Rule 2: Rougher skin does not necessarily mean tougher skin Whenever a razor glides against the top layer of skin, it removes the skin with it, which can cause irritation. Certain products can be used specifically to counteract razor bumps and facial irritation. Joanna Czech, The Soothing Serum, helps calm redness and inflammation with ingredients like Pepper Berry extract and Cassia Angustifolia Seed oil. Biologique Recherche Masque Biosensible also brings excellent relief for razor burn. Mix two-part shaving foam with one-part Masque for a gentle, smooth shave.
Rule 3: Keep it simple For men, I always try to keep their routine minimal and simple but still effective. Try finding a good cleanser, toner, maybe a serum, and a cream. The proper pH of the skin is essential to any skincare routine. The Joanna Czech Toner has a pH of 5.8, which is ideal for the skin. The toner hydrates, balances, and soothes the skin with ingredients like hyaluronic acid and sea chamomile. This step is often missed in people’s skincare routines and is one of the most important. Also, try to stick to a light cream. I have noticed that most men do not like the feeling of many products on their skin, so choose one that feels comfortable to you. The Joanna Czech Cream is the perfect lightweight moisturizer for men. The cream contains ingredients that hydrate, restore, and strengthen the skin while still being light and airy.
Rule 4: Consistency is key With anything in life, you’ll achieve the best results with consistency, so I tell anyone new to a skincare routine to keep it simple. I highly recommend professional treatments every 4-6 weeks. A consistent practice between your appointments is crucial to effective results.
Rule 5: Don’t forget the SPF Your skin is the largest organ in your body, so why would we only want to pay attention to our face? Make sure to apply SPF to all exposed areas of your skin, including your scalp, ears, neck (men, don’t forget about the back of your neck), and anywhere else exposed to the sun. Also, remember that SPF should be the last step in your routine, as it is typically the thickest product and should not be mixed with anything else. Some of my favorite SPFs include the Eryfotona Actinica SPF 50 by Isdin and the Lightweight Sheer Daily Sunscreen SPF 40 by Salt & Stone.
Rule 6: Lifestyle and diet are just as important There are various ways to take care of the skin internally and externally. I think it is vital to approach all skincare holistically, focusing on nutrition, topical treatments, and lifestyle. Healthy skin is achieved by balancing all three of these categories. Be sure to eat a balanced diet, get enough sleep, drink lots and lots of water, and get active. Good skin does not only come from what you put on your face.
Rule 7: Focus on your night-time routine An entire night-time skincare routine strengthens your skin against the next day’s environmental aggressors. Therefore, your skincare can be minimal when you wake up in the morning. Your skin absorbs products 60% better while you sleep. It’s in recovery mode and regenerates skin cells while the skin works to protect you during the day. By preparing your skin at night and using products with active ingredients, you’re making the most of the body’s natural rejuvenation process.